Duckstagram
As a University of Oregon Social Media Coordinator, I executed social media campaigns targeting current and prospective students on the university’s verified Twitter, Instagram, and Facebook accounts (@uoregon, total of ∼600,000 followers).
Copywriting
In addition to engaging with followers daily, one of my primary tasks was to write copy and give design input for Instagram stories, which at the time averaged 9,000 views. I worked with a team of two students and three professional staff members to produce content for the "Uncover UO" series every Sunday. Here are examples of the stories we published.
